This is the first edition of my ultimate SEO guide. I have since discovered that most Nigerian bloggers rely on social media to generate traffic to their blog. My aim in this ultimate guide is to share detailed information on how to leverage the power of Google to generate massive traffic to our blog.
What I am about to share with you is a scientific way of ranking for keywords on Google. It works better if you have an existing website with some level of domain authority. But if your site is completely new, don’t fret, it would equally work for you, although it might take a bit longer as compared to those with established domain authority.
Let’s get started.
Depending on your niche; you would agree with me that the internet is very saturated. Lots of information online already. What this implies is that; the days of writing about general topic and hoping to rank for a huge search term is long gone. SEO today is all about searching for the perfect long tail keyword. And this is exactly what we will be doing as I show you the scientific way of ranking for a particular keyword; in most cases without any backlink whatsoever.
The method is not a new one; it’s called KGR (Keyword Golden Ratio), by the person that discovered it. I will show you how to get started using this technique.
The first step is to install a Google Chrome extension called “Keyword Everywhere”. What this extension does is to tell you the search volume for this particular keyword globally. There are more accurate tools, but they’re expensive, so let’s just stick to the free keyword everywhere tool.
Click Here to check out the Keyword Everywhere website and follow their instruction for setting it up on your chrome browser.
Once the extension is properly installed, you should now have keyword search volume displayed on every keyword on your screen when you search using Google.
The second step is to find the keyword you’d like to rank for. This process is a little bit tricky, but once you get used to it, it becomes easy to carry out.
For this tutorial, I am interested in finding keywords in the “toning cream” niche. So I’ll get started by typing this into my Google search box.
We’re looking for a longtail keyword with a reasonable search volume. Frankly, I don’t mind about low search volumes. The reason being that, when you write a comprehensive article, you end up ranking for several other keywords thus the primary keyword search volume is not that relevant in determining the overall traffic that the article would get.
For this tutorial, I am going for “Best toning cream for fair skin in Nigeria” because of the CPC which is $2.38. Although the search volume just 10.
Once you get a keyword like this, go ahead and open another google tab.
In the search box, enter the following without the quote “Allintitle: YOUR KEYWORD”.
Replace the “Your Keyword” with the appropriate keyword above. In this case, it will be: “Allintitle: Best toning cream for fair skin in Nigeria”.
Look at the circled part of the picture above, notice that it has just three (3) results? Perfect.
Now, we have everything we need to calculate our KGR.
The formula for KGR is as follows:
KGR = AllinTitle/Search Volume.
For our guide::
KGR = 3/10.
KGR = 0.3.
If the KGR is higher than 0.5, I usually consider the keyword highly competitve, as such I will find another keyword.
Remember the 3 is the result of all in title search, and the 10 is from the search volume of the keyword from keyword everywhere data.
All you have to do is write a well-optimized article around this keyword, and publish it on your site. Then do some internal linking, by sending links to the new article from your old articles, to initiate a search engine crawl.
Let it be for some weeks and see the magic happen.
If you need further clarification on this method, don’t hesitate to use the comment box below.